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Founding Product Manager

Infilla

Infilla

Product
San Francisco, CA, USA
Posted on Aug 11, 2025

About Infilla

Infilla is on a mission to make housing happen faster

The US is in a housing crisis with 4M to 7M missing housing units, which contributes to homelessness and income inequality. Despite the high stakes, local governments are struggling to regulate $2.1T of annual construction:

  • It can take years to get the necessary permits to even start construction (it takes a median of 620 days for a housing-related project in San Francisco to get approval)

  • Local agencies are overwhelmed by the influx of state laws mandating faster processes with more reporting requirements (California has passed 100+ bills since 2016)

  • Local governments are still using a mix of paper, excel sheets, email, and legacy 90’s software to manage their permits

Faster permitting is a $50 billion opportunity. Infilla supports local governments with user-friendly permitting portals, modern review workflows, and a suite of tools for agency staff and applicants.

Infilla is backed by Basis Set Ventures, Base10 Partners, the Urban Innovation Fund, SHAKTI VC, 20GROWTH, Bloomberg Beta, and 20+ founder angels.

The role

You’ll be the first PM at Infilla, laying the groundwork for how we build, ship, and learn. This role requires that you be in-person most days of the week and we frequently work in our customers’ offices in the Bay Area. The engineering team are all staff-level engineers and/or former founders in California. Our design team is remote in Europe.

What you'll do

  • Collaborate with the CEO, engineering, and design to develop products that help planning & building departments process entitlements and permits more efficiently, transparently, and consistently

  • Rapidly and scrappily test hypotheses, define and track product success metrics, and use feedback and data to guide product direction and deliver customer value quickly

  • Define and own the short- and long-term product roadmap

  • Lead user research (interviews, surveys, usability testing) to gather customer insights efficiently

  • Build foundational tools, rituals, and artifacts to accelerate product delivery

.How we work

  • We collaborate multiple times per-week in-person in San Francisco with work-at-home days to focus on IC work

  • We spend a lot of time with customers during site visits and calls

    • For example, we have desks at SF Planning and we frequently get feedback from planners in person

  • We build pragmatically and iteratively, informed by customer conversations

  • We make time to give & receive feedback that improves how we collaborate

  • We believe in writing for clarity & alignment

Our values

  • Velocity > Certainty - Align on what’s important then figure out how to make it happen fast.

  • Kind > Nice - Share clear, helpful feedback often. Voice your concerns and listen.

  • Ideas > Hierarchy - Best idea wins regardless of source.

  • Value > Profit - Make sure the customer gets value from the product first.

This might be a fit if you...

  • Enjoy building ambitious products that solve real problems and truly support entire communities

  • Can co-design creatively with design and engineering on the cheapest way to test hypotheses

  • Comfortably zoom out to strategy and zoom in to execution, balancing resources and priorities to deliver value quickly

  • Love talking to customers one day and implementing changes the next

  • Thrive in team and stakeholder environments which require deep collaboration

  • Communicate succinctly and clearly across all mediums as a default

  • Effortlessly build deep internal and external relationships

  • Want to help shape the early culture and processes of a fast-moving startup

Your first 90 days

  • First week - Shadow planners to learn their day-to-day work. Meet the full engineering and design team. Dive into product modules (with some QA’ing) and immerse yourself in the permitting domain.

  • First 2 weeks - Deep dive into the current product roadmap. Write your first 1–3 specs. Shadow sales calls to hear customer pain firsthand. Meet key customer contacts.

  • First 30 days - Run usability testing or user research sessions. Propose changes to product or processes based on last 30 days of observations.

  • First 60 days - Execute on your first few specs and help implement process improvements. By now, you're owning the product roadmap and regularly spec’ing, testing, and talking to users. You and the engineering team are getting into a good rhythm.

  • First 90 days - Facilitate alignment on the quarterly product roadmap. Gently scold the CEO for being too optimistic (she’ll probably agree). Attend an industry conference.

Skills & qualifications

We'd love to hear from you if you…

  • Have repeated built 0-to-1 products in collaboration with design and engineering (experience working with offshore teams is a plus)

  • Are curious, empathetic, and learn and synthesize information absurdly fast

  • Take ownership and operate with high agency with a bias for action

  • Are ruthless in cutting scope and building MVPs that deliver core customer value quickly

  • Have lead user research, both formally and informally

  • Are proficient in getting product insights using SQL or similar on your own

  • Take pride in your concise and precise written and verbal communication skills with all sorts of stakeholders

  • Experiment regularly with tools to do your job more efficiently or effectively

  • Are a humble, kind team player with a sense of humor and with the ability to work in San Francisco 2-3 days a week

We offer a competitive salary, healthcare and 401K benefits, and meaningful equity — you'll have real ownership in the company’s success.

Research shows women & minorities are more likely to consider themselves unqualified if they don't meet every single requirement in a job description. This represents what we're ideally looking for, but everyone is unique. We hire for strengths & potential, not lack of weakness.

Interview process

We aim to move fast and typically within 1–2 weeks.

  1. Founder call (30 min)

    • Get to know us, and share your background, motivations, and interest in Infilla

  2. Written spec exercise (60 min)

    • Share a past spec, roadmap, or user research plan you’ve worked on

    • Write a small roadmap for a small product

  3. Behavioral conversation (60 min)

    • We’ll discuss your written exercise and share feedback

    • We’ll also dive into your work history and approach to product collaboration

  4. Design critique (30-60 min)

    • Walk through one of our current product modules and share your feedback - what’s working, what’s confusing, and where you’d iterate

    • You'll write a short spec based on your critique

  5. Paid work sprint (~3 days)

    • You’ll work on a small project with engineers. You’ll learn what it’s like to work with us as we’re learning what it’s like to work with you

    • We can discuss alternatives if this doesn’t work for your situation

    • Reference checks will happen in parallel

  6. Offer & full-time role 🎉

We’re excited to build with you to make more housing happen faster! 🏡